People often ask me, "What's the trick to getting my business on the first page of Google?". My answer? There is no "trick".
It's true that once upon a time there were some sneaky things that SEOs would do to try to expedite the results that a website experienced (phantom back-links, hidden keywords, etc). But those times have past, and those tactics were never great anyway.
Let's face it, it's pretty much impossible to fool Google & it's web bots in 2020, and we never tried in the first place. Instead, we focus on following the guidelines Google has set forth, which have always gotten us pretty great results. Namely: content.
The phrase "Content is King" in the SEO world emphasizes the idea that Google's priority is to serve up the most recent, relevant and helpful search results to its users. The most important thing we can do to ensure you get the results you're looking for, is to make sure that when a customers visit your website, they get the results THEY are looking for.
Our focus is just on building you a great website that your customers will love. From there, Google will follow suite.
If we build it, they will come.